All work
Harvest Bio2026Paid AdsShopifyCRO
Scaling a functional mushroom coffee brand from $0 to $1.2M in 90 days
Harvest Bio launched into a saturated wellness market. We built the Shopify store, ran the launch ads across Meta and TikTok, and iterated the landing funnel weekly.
HA
Client
Harvest Bio
Year
2026
Our role
Shopify build & theme devMeta + TikTok AdsCRO on PDP + cartKlaviyo flows
Results
$1.2M
GMV in first 90 days
4.7×
blended ROAS
4.8%
landing → cart CVR
31%
subscription attach rate
The problem
A great product with zero brand recognition, launching into an aisle of pastel-and-sans-serif sameness. Founders had two months of runway and no growth infrastructure.
The approach
Built a Shopify 2.0 storefront with a custom quiz + subscription flow. Launched a full-funnel Meta + TikTok Ads program on day one — three creative angles, tested weekly. CRO squad ran a PDP experiment every 5 days.
The outcome
$1.2M in first-quarter GMV against a $220k ad spend — 4.7× blended ROAS. Subscription attach rate hit 31% by day 60 thanks to the Klaviyo post-purchase flow.
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